Digital Marketing Course Overview

Program Overview

Advanced advertising spending is blasting. Pinnacle predicts that web publicizing spend will expand a lot of the worldwide promotion market from 18.3% in 2012 to 24.5% in 2015, while papers and magazines will keep on contracting at a normal of 3% per year.

The ascent in computerized advertising has made a colossal profession opportunity. A limitlessly differing, advancing, and promising way, computerized showcasing is drawing business people, new graduates, and even customary finance managers and ladies searching for a lifelong change. Regardless of whether your enthusiasm lies in online media, copywriting, investigation, portable application improvement, or imaginative plan – there’s a decent possibility that there’s an advanced showcasing vocation that is a fit for you. However, before you make a plunge, you have to comprehend the field’s prerequisites. one have to get furnished with the most recent ideas and methods of Online promoting and publicizing to catch the piece of the pie and consideration of the purchaser.

Advanced showcasing school with its huge experience and aptitude in this field made a vow to show experts and help them to get acquainted with the ideas, standards and practice of computerized media arranging.

Program Objectives

The course targets preparing internet advertising abilities just as systems administration for members to associate with similarly invested individuals in the area of Digital Marketing.

Make a special learning stage by consolidating hypothetical learning and viable meeting by experts who did it no doubt.

Give Job uphold and independent tasks for appropriate applicants.


Module 0 Digital Marketing Overview
Module 1 Intro – Domain Name & Hosting
Module 2 Website Planning, Design & Usability
Module 3 Website Content Planning
Module 4 Keyword Research
Module 5 Competitor Analysis
Module 6 Web Analytics and heat maps
Module 7 Social Media Marketing Intro & Twitter
Module 8 Facebook Marketing
Module 9, 10, 11 Facebook Paid Advertising x3
Module 12 LinkedIn Marketing & Advertising
Module 13 Instagram Marketing
Module 14 Email Marketing
Module 15 Email Marketing Live
Module 16 Mobile Marketing
Module 17 Digital Marketing Smart Tools
Module 18, 19 Search Engine Optimisation x2
Module 20, 21 Paid Advertising x2